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Emporio
Armani

Smell

BRANDING & REDESIGN

Emporio Armani is a brand created by Giorgio Armani specialized in the design and sale of clothing and accessories "prêt-à-porter" of high gamma and quality for a young public and very linked to the latest trends and luxury fashion.

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The new ArmaniI proposal focuses on creating a Sport line never before seen. This new line will implicitly include a typographic change in the original logo in order to match the new range of sports products, but always faithful to the essence, style and positioning of the brand.

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